Research 4: Making a music video

This time I clicked onto a different link after searching 'How to make a music video' into You tube. After watching, I have already noticed a theme occurring. This is that the director listens to the song many many times and gets as many ideas together as he/she can, and also talks to the band about their own inspiration for the song, so as to get a better idea of what the genre and theme of the music video, and what key things it should include: